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HIP-HOP

19
weeks Lil Nas X's "Old Town Road" spent on Billboard's Top 100
[Billboard, 2019]
14
songs by Migos were on the Billboard Top 100 chart simultaneously
[Forbes, 2019]
30+
musical acts take the stage at ONE Musicfest
[Musicfest, 2020]

Every Voice Heard

In a city with a chorus of voices, hip-hop has long been an art form that gets messages across — loud and clear. With singles that top the charts and artists who make pop culture, music is ATL’s calling card in more ways than one.

Mural by Jeks_NC
Mural by Jeks_NC

"THE SOUTH GOT SOMETHING TO SAY"

When Atlanta's own OutKast accepted their award for New Artist of the Year at 1995's Source Awards and uttered those words, the hip-hop world shifted to a southern state of mind. Now that's a vibe.

FOR THE CULTURE

From local legends like Summer Walker to household names like Migos whose lyrics have spawned fashion trends and dance moves alike, the impact of Atlanta’s hip-hop scene knows no boundaries. In 2020 alone, 20+ artists with ties to Georgia and Atlanta were nominated for GRAMMYs, bringing home five awards.

THE BUSINESS OF MUSIC

Atlanta is a hub for the music industry. With resources for emerging artists and creative entrepreneurs like Invest Atlanta's Creative Industries Fund, Georgia Tech's hip-hop social justice course and the philanthropic work of The Ludacris Foundation, Atlanta's business has flow. 

More Than Bass

HORSES IN THE BACK

If you weren't already convinced that Atlanta's hip-hop scene is at the top of its game, look no further than its crossover into country music.

With record-breaking hits like Lil Nas X’s “Old Town Road” and Young Thug’s “Family Don’t Matter,” Atlanta artists are mixing genres and topping charts.

Photo by: Killer Mike's SWAG Shop
Photo by: Killer Mike's SWAG Shop

BEYOND HIP-HOP

There's more to Atlanta's hip-hop scene than a hit single — the artists are entrepreneurs.

With businesses like Killer Mike's Swag Shop and T.I.'s purchase of Westside properties for affordable housing, hip-hop impacts Atlanta far beyond radio play. 

CROWD SURFING

ATL's hip-hop sounds even better live. Drop in on ONE Musicfest, the A3C Festival and AFROPUNK to bump shoulders with fans and get lost in the music.

Atlanta is built on cool and a beat. That’s how the city flows.
[ Jermaine Dupree, Musician ]
There's more to festivals than music

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